If You Know You Know
Innis & Gunn
Social
50sec
Director: Mark Mawson
Editor: Oliver Chater
Colour Grade: Oliver Chater
Sound Design: Oliver Chater
Motion Graphics: Oliver Chater
Production Company: Agent At Large
Agency: Studio Something
Editing
Colour Grading
Motion Graphics
Sound Design
Film:
It was an honor to provide complete post-production services for the 'Innis & Gunn - The Original' commercial, shot by the renowned product photographer and director, Mark Mawson. With the aim of allowing the lager to speak for itself, I focused on enhancing its unique details through creative graphics and sound design.
Through playful yet tasteful stacking and layering of footage, we were able to create a final product that is, like the larger itself, smooth, refreshing, and decidedly different from the usual. Check out the commercial at https://www.innisandgunn.com/ifyouknowyouknow to see how we brought the brand's essence to life.